inculcate (v.) Look up inculcate at Dictionary.com
1540s, from Latin inculcatus, past participle of inculcare "force upon, insist; stamp in, impress, tread down," from in- "in" (see in- (2)) + calcare "to tread, press in," from calx (1) "heel" (see calcaneous). Related: Inculcated; inculcating.